• B2C vs B2B Marketing: The Ultimate Guide (2018 – 2019)

    B2C vs B2B Marketing: The Ultimate Guide (2018 – 2019)0

    B2B and B2C are two different business modules that people follow. B2C stands for business-to-consumer. In this module, businesses sell their products and services directly to the final consumer. On the other hand, B2B, which stands for business-to-business, is a module in which you are selling to another business.   Both these systems differ in

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  • How Good Blog Design and Content Impact Organic Traffic

    How Good Blog Design and Content Impact Organic Traffic0

    Well-designed websites that are filled with quality content tend to generate better consumer traffic and are more successful at converting their visitors.  So, if your blog looks outdated and generic compared to your competition, you could be losing a lot of business. Likewise, subpar content is not going to take you very far in all-important

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  • How to Use Guest Blogs for Not So Obvious Link Building

    How to Use Guest Blogs for Not So Obvious Link Building0

    Guest blogging is no joke and for many reasons, it surpasses all other means of online visibility.   However, it may look scary, as you’ve seen before. There are two main reasons behind the concerns associated with guest blogging, thinking you need writing skills similar to that of Shakespeare or write something extraordinary. But all

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  • 3 Reasons Content is Essential in SEO

    3 Reasons Content is Essential in SEO0

    Over the past years, we’ve heard numerous digital marketing consultants and SEO experts say that “content is king.” The idea has been strengthened since Google itself shifted its algorithm to favor quality content over backlink quantity and keyword usage.   This is partly the reason why companies today maintain a blog and try to share

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  • 10 Best Content Research Tools to Come up with Killer Ideas

    10 Best Content Research Tools to Come up with Killer Ideas0

    You don’t have to be Einstein to come up with a few killer content ideas. But if you write articles day by day, it won’t take long until you find yourself stuck in creative block. It happens to everyone at one time or another, whether you are a content marketer or CEO of a multi-million

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  • What the Creative Job Market Can Tell Us about Content Marketers

    What the Creative Job Market Can Tell Us about Content Marketers0

    Employing a new member of the content marketing program seems like a significant investment since you are planning to build a team of talented individuals or looking to replace an employee with another one. Nonetheless, acquiring a skilled content specialist will only boost your marketing program. However, recruiting and enticing specialized team players for content

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