Social media accelerates fashion consumption, compressing trend lifecycles from years to months. The ‘influencer model’ drives rapid fashion consumption, showcasing try-on hauls through brand collaborations, epitomizing the profound impact of social media on contemporary fashion dynamics. The rise of social media has democratized fashion influence, enabling individuals to shape trends. An influx of self-made brands
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- March 9, 2022
Embedding dynamic content from social media has emerged to become a much sought-after strategy due to the plethora of incredible benefits it brings along. Smart brands and marketers are aware of the relevance of valuable content on the website. Hence, they began looking for other content options. Instagram has become the most popular social media
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- September 24, 2021
When social media platforms started to allow paid advertising in their space, it opened the spillways of opportunities for various industries. For businesses such as automobile and car panel manufacturers, it was the best chance to explore new visibility and medium of promotions. Today, social media advertising (paid) has become arguably the most viable promotional
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