5 Modern Applications of Architectural Signage

5 Modern Applications of Architectural Signage

Are you looking for digital signage for a building? It’s been over a century since French engineer Georges Claude patented the first neon lighting tube in 1915, according to Thought Co. Today the global digital signage market including architectural signage is valued at over AUD28 billion. These eye-catching signs can provide a wide range of benefits and applications, including the following ones for modern architectural structures:


When entering a physical building, signage is one of the most important components that you can view. It’s also important for the building itself to be aesthetic in terms of design, materials, and visibility. This helps to boost the curbside value of the building, which creates a good first impression before people enter the building.

Digital signage is also important because it’s another effective way to welcome people, including workers and visitors. In these situations, the signage is one of the first items that people see, so it’s important to create a memorable experience that can improve people’s overall experience.

Besides building entrances, you can also add digital signs to entrances within a particular building.  This is another way to make a building seem warm and inviting.


This component of contemporary architecture is the location at the front of a building and typically faces a street or open space. Digital signs could be located at the building’s entrance, although the façade includes a larger space of a building’s front side.

Electronic signage is one of the various components that can be located on a building façade. Modern buildings also include other items like traditional signage, ornaments, and other items. All of these components are used to improve the building’s aesthetics and make it more inviting to visitors.


This is one of the most popular uses of digital signs. The main functionalities of wayfinding include:

1: Orientation
2: Routes
3: Destination

Whether you’re in a permanent building or temporary structure, digital signs can help you to navigate throughout the physical space. Workers and guests need to be able to move about the structure smoothly to help get to a particular destination.

One of the main benefits of digital signage over traditional units is the electronic feature can make the signage much more visible from various distances. They’re especially more visible in areas like dark hallways or halls, so people can more easily get to their destination including entrances/exits.

Temporary Structures

While these structures aren’t permanent, it’s still important for signage to help guide visitors and passersby. Some examples include:

1: Fairs
2: Construction sites
3: Festivals
4: Presentations/Seminars
5: Circus

Temporary structures used to hold such events require digital signage for entrances, wayfinding, and other functions. When these events aren’t held at permanent structures, it’s still critical to provide signage to help inform and guide visitors.

Visual Art

Electronic signs can also be used to create visual art. In this situation, function follows form since the focus is on the sign’s aesthetics. However, the signs can also be used for functional purposes at locations like buildings and temporary structures.

This use of digital signs can also provide beautiful art for workplaces like office buildings. Studies show that artwork can boost employee morale by creating a positive atmosphere with colours and designs. This can help to boost worker productivity and efficiency.

When adding signs to places like buildings, festivals, and conventions, one of the best options is

architectural signage. It can invite people to an entrance, help visitors navigate in a physical space, and even boost employee morale. Such signs can help lead the way within architecture and industries.

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